Barriers to entry are designed to block potential entrants from entering a market profitably. They seek to protect the monopoly power of existing (incumbent) firms in an industry and therefore maintain supernormal (monopoly) profits in the long run. Barriers to entry have the effect of making a market less contestable
eg. barriers of exit
contracts suppliers customers
unwanted stock
redundancy payments
debts
legal obligations
eg. barriers of entry:
legal transactions
licences
lack of funds/ investments
competition
copyright
lack of ideas
advertising too expensive
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